Banana Kendama

Packaging design for Firetoys' new range of kendama toys. I had the opportunity to create packaging that felt fun, engaging and in keeping with the product, as well as designing an easy-to-follow user guide to help people get started. Once the packaging was complete, I developed supporting creative assets for social media, email campaigns, and the website to ensure a consistent launch across all channels. It was a really enjoyable project that allowed me to combine packaging design, illustration and digital marketing collateral.